Description

af&co. is a dynamic communications agency located in downtown San Francisco that caters to the hospitality, lifestyle, and restaurant industries. We work hard and we love what we do. Hey, we’re in hospitality! We offer our clients a variety of services including: Public Relations, Marketing, Social Media and Concepts/Strategy – and are looking for Marketing, Social Media, & PR interns for the upcoming semester to roll up their sleeves and join our passionate team. Visit our website for more information (www.afandco.com) and follow us on social media (@afandco). 

The internship will be very hands-on in helping our agency achieve our goal of providing outstanding service to our clients. Specifically, the intern role will focus heavily in supporting our programming, marketing, social media and public relations efforts. You’ll be involved in drafting public relations and marketing materials, social media content creation, programming assistance, helping with the coordination of projects and events, plus research and occasional data entry. The perks include attending some really great events if the timing works out.

We don’t pay in monetary terms, but we do compensate you with something even more valuable –experience and skills to get you to the next level in your career. This is a fantastic learning experience for a highly motivated individual. If you are interested in understanding the inner-workings of public relations, marketing and hospitality, then we want to hear from you!
    
Sounds like a great fit? We’d love to hear from you. Send us a copy of your resume and a brief cover letter stating why you’re the ideal candidate for the role to: internmngr@afandco.com.

Responsibilities

• The more you put into, it the more you’ll get out of it: You’ll learn a lot, but in return, we ask that you participate. We’re looking for someone who has passion for the hospitality industry and interest in learning more about public relations and marketing. 
• Commit and show up: The internship lasts for about four months (some flexibility in making it shorter or longer) with varying hours in office. We’re flexible in terms of working around school and work schedules, but do require a minimum of three work days per week so you get the most out of the internship.

Requirements

• Current students
• Enrolled in course credit hours as this internship is unpaid and receiving school credit is a non-negotiable
• Able to participate during the entire school term 
• Well-versed and confident using Google Docs/Sheets/Microsoft Office, social platform reporting and Google analytics a plus
• Great communication and strong writing skills
• Self-motivated, proactive, creative in problem solving
• Highly organized and detail/task-orientated, strong follow through

af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in public relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting through our partner, Carbonate.  Our goals are to provide personalized and expert guidance, build brand awareness, and generate results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

We’re Growing!!

Seeking a Passionate Marketing Account Manager

Here’s the scoop:

Job Title: Account Manager, Marketing and Digital Strategy

Department: Marketing

Reporting to: Director, Public Relations

FLSA Status: Full time, Non-Exempt

Account Manager

This position requires three to five years’ experience, with strong social media management and digital content experience, complemented by sharp communication and leadership skills. The ideal candidate also has a background in events and hospitality. Account Managers are responsible for achieving and maintaining client satisfaction. A passion for food, restaurants and the hospitality industry, as well as a desire to learn more about marketing and brand strategy, are key to success in this role.

af&co.. Fundamentals: 

We are looking for someone who:

• Has direct experience managing social media accounts for clients, including community management and content creation
• Is experienced in Sprout Social (or something similar) and Klear or another influencer marketing platform
• Has knowledge of Bay Area influencers
• Is familiar with Facebook Business Manager and social advertising
• Is detail-oriented, very creative, empathetic, resourceful, tenacious, strategic, an assertive goal-setter and excellent communicator
• Possesses a keen interest in and passion for food, restaurants, cocktails, travel, and the hospitality arts and culture in general
• Has excellent writing skills, which can be applied creatively and effectively to anything, including an Instagram post, a case study or client newsletter
• Is a natural networker and team player with strong social skills who can juggle multiple projects with finesse
• Is a born story-teller with strong persuasion skills
• Serves as a knowledgeable mentor to account coordinator(s) and intern(s)
• Fosters a fun, friendly, open, drama-free and efficient work environment
• Assists company with new business outreach
• Brings strategic rigor and a high quality of work to every account or project
• Displays friendliness, courtesy and attentiveness to client needs
• Is highly productive and efficient in time management
• Is adaptable and responds quickly to internal and external communication

Responsibilities: 

• Manages  content for digital platforms (social media, blog, website, e-newsletters, etc.) for af&co and its clients
• Directly manages client social media profiles, including, but not limited to, Facebook, Twitter, Instagram, Pinterest, and LinkedIn
• Manages influencer campaigns from start to finish 
• Creates and manages social media ad campaigns through Facebook Business Manager
• Manages website build-outs for clients with web developer/designer vendor, including writing site-maps, website copy, creating and managing timelines and deadlines, etc.
• Manages client photo/video shoots
• Assists in creating and managing the af&co monthly newsletter as well as client email marketing campaigns
• Engages in influencer outreach on behalf of clients
• Creates reports and analyzes KPIs for each client
• Measures ROI and utilizes data to make informed strategic or tactical recommendations
• Collaborates with account teams on the planning and execution of events for af&co clients, with oversight by Marketing Director
• Assists in overall digital brand strategy and messaging for all clients
• Other tasks as outlined by the Marketing Director
• Reports directly to the Marketing Director

In this role, you will be the central point of communication for six to nine clients, specializing in digital marketing. You will build confidence with the client that strategic solutions, project details, process steps and deliverables are well organized, communicated and managed. Additionally, you will ensure all correspondence, materials, presentations, and proposals seen by prospective and existing clients are error-free, of highest quality, relevant to the client’s business challenges, and reflective of af&co.’s approach.

Perks

• Working with a fantastic, tight team of PR and marketing pros who are passionate about our industry and clients
• Medical, dental and vision insurance
• Business development bonus
• Paid vacation with additional comp time
• Work from home up to two days a week
• Partial reimbursement for cell phone service
• Quarterly dining stipend to conduct industry research
• 401K retirement plan with profit sharing 
• Pre-tax transit benefit
• The thrill of working with and experiencing our amazing clients, which often includes enjoying delicious food and beverages!

Salary is based on experience, accomplishments and skills. Please contact Diana Haven, Chief Operating Officer, at diana@afandco.com with your resume and a cover letter telling us about:

• Your most successful social media campaign
• Your restaurant/hotel passion and expertise
• Your leadership/management style
• Favorite restaurant/chef and why?

Please also include two to three examples of your recent related work as links to social media profiles, blogs or other digital content. Please note that candidates are also required to complete an official application and timed writing test. Finalists will be asked to arrange calls with references.

af&co. is proud to be an Equal Opportunity Employer.