af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in media relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results and results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

We’re Growing!

Here’s the scoop:
Job Title: Account Manager, Public Relations
Department: Public Relations / Media Relations
Reporting To: Managing Director / Account Director(s)
FLSA Status: Full-time, Exempt

Requirements for position:

This position requires a minimum of three to five years’ experience working in an agency, with strong media relations and public relations expertise, complemented by sharp communication and leadership skills. Account Managers are responsible for achieving and maintaining client satisfaction. A passion for food, restaurants and the hospitality industry, as well as a proven ability to work cross-functionally with a team, are key to success in this role. While the af&co. team is working remotely for the time being, San Francisco Bay Area residency is required for this role. Willing to discuss relocation for the ideal candidate.

The mission of the position is to wow clients on a daily basis with responsive, active, and flawless communication and results-oriented media relations on their behalf. Each account manager is responsible for working on a roster of clients, with strategic support from the managing director, and tactical support from the associate account manager and/or account coordinator.

af&co. Fundamentals:

We are looking for someone excited to share their public relations expertise with our team and clients. The ideal candidate:

• Possesses a strong portfolio of secured local and national media coverage, particularly focusing on the hospitality industry
• Has excellent relationships with a long list of San Francisco Bay Area and national media, specifically those that cover hospitality, food and beverage
• Is detail-oriented, very creative, empathetic, resourceful, tenacious, strategic, an assertive goal-setter and excellent communicator
• Possesses a keen interest in and passion for food, restaurants, cocktails, travel, and the hospitality arts and culture in general
• Exhibits excellent writing skills, which can be applied creatively and effectively to anything from a press release or pitch to a case study or client newsletter
• Is a natural networker and team player with strong social skills who can juggle multiple projects with finesse
• Is a born story-teller with strong persuasion skills
• Fosters a fun, friendly, open, drama-free and efficient work environment
• Enjoys new business outreach
• Brings strategic rigor and a high quality of work to every account or project
• Is naturally friendly, courteous and attentive to client needs
• Is highly productive and efficient in time management
• Adaptable and responds quickly to internal and external communication
• Is naturally courteous, friendly and attentive to client needs
• Is highly productive and efficient manager of time and deadlines
• Adapts easily, is flexible to change and responsive
• Is punctual, arrives on time and displays a positive attitude for and towards work, tasks, responsibilities, clients and co-workers
• Expertly uses Microsoft Office and Google Calendar, Docs, Sheets and Slides

In this role, you will be the central point of communication for six to nine clients. You will build confidence with the client that strategic solutions, project details, process steps, billings and deliverables are well organized, communicated and managed. Additionally, you will ensure all correspondence, materials, presentations and proposals seen by prospective and existing clients are error-free, of highest quality, relevant to the client’s business challenges, and reflective of af&co.’s approach.

A successful candidate will be able to:

• Lead client’s integrated marketing communications planning, identifying objectives, strategies and tactics
• Create strategic PR plans for restaurant, hotel and product launches, as well as contribute to quarterly PR and marketing plans for each client
• Lead the creation of creative media relations initiatives that drive relevance and revenue
• Develop and maintain strong relationships with traditional media
• Secure earned media features, mentions and round-ups for clients on a regular basis through targeted, creative and thoughtful pitching
• Run Key Messaging sessions with new clients and create Key Messaging document
• Ideate, write, edit, and execute press kits, pitches and press releases that achieve goals for clients and agency
• Manage client photo/video shoots
• Build and oversee the creation of targeted media lists for client pitches
• Oversee creation of timely activity reports each month
• Measure ROI and utilize data to make informed strategic or tactical recommendations
• Collaborate with account teams on the planning and execution of events for af&co. clients, with oversight by VP

Perks:

• Working with a fantastic, tight team of communications and marketing pros who are passionate about our industry and clients
• Medical, dental and vision insurance
• Business development bonus
• Paid vacation with additional comp time
• Work from home
• Partial reimbursement for cell phone and internet service
• 401K retirement plan with profit sharing
• Pre-tax transit benefit
• The thrill of working with and experiencing our amazing clients, which often includes enjoying delicious food and beverages!

Salary is based on experience, accomplishments and skills. Finalists will be asked to share references.

af&co. is proud to be an Equal Opportunity Employer.

af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in media relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results and results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

We’re Growing!

Seeking a Passionate Marketing Account Manager

Here’s the scoop:
Job Title: Account Manager, Marketing
Department: Marketing
Reporting To: Director, Marketing Director
FLSA Status: Full time, Non-Exempt

Requirements for position:

This position requires three to five years’ experience, with strong social media management and digital content experience, complemented by sharp communication and leadership skills. The ideal candidate also has a background in events and hospitality. Account Managers are responsible for achieving and maintaining client satisfaction. A passion for food, restaurants and the hospitality industry, as well as a desire to learn more about marketing and brand strategy, are key to success in this role.

af&co. Fundamentals:

We are looking for someone who:

• Has direct experience managing social media accounts for clients, including community management and content creation
• Is experienced in Sprout Social (or something similar) and Klear or other influencer marketing platforms
• Has knowledge of Bay Area influencers
• Is familiar with Facebook Business Manager and social advertising
• Is detail-oriented, very creative, empathetic, resourceful, tenacious, strategic, an assertive goal-setter and excellent communicator
• Possesses a keen interest in and passion for food, restaurants, cocktails, travel, and the hospitality arts and culture in general
• Has excellent writing skills, which can be applied creatively and effectively to anything, including an Instagram post, a case study or client newsletter
• Is a natural networker and team player with strong social skills who can juggle multiple projects with finesse
• Is a born story-teller with strong persuasion skills
• Serves as a knowledgeable mentor to account coordinator(s) and intern(s)
• Fosters a fun, friendly, open, drama-free and efficient work environment
• Assists company with new business outreach
• Brings strategic rigor and a high quality of work to every account or project
• Displays friendliness, courtesy and attentiveness to client needs
• Is highly productive and efficient in time management
• Is adaptable and responds quickly to internal and external communication

Responsibilities:

• Manages content for digital platforms (social media, blog, website, e-newsletters, etc.) for af&co and its clients
• Directly manages client social media profiles, including, but not limited to, Facebook, Twitter, Instagram, Pinterest, and LinkedIn
• Manages influencer campaigns from start to finish
• Creates and manages social media ad campaigns through Facebook Business Manager
• Manages website build-outs for clients with web developer/designer vendor, including writing site-maps, website copy, creating and managing timelines and deadlines, etc.
• Manages client photo/video shoots
• Assists in creating and managing the af&co monthly newsletter as well as client email marketing campaigns
• Engages in influencer outreach on behalf of clients
• Creates reports and analyzes KPIs for each client
• Measures ROI and utilizes data to make informed strategic or tactical recommendations
• Collaborates with account teams on the planning and execution of events for af&co clients, with oversight by Marketing Director
• Assists in overall digital brand strategy and messaging for all clients
• Other tasks as outlined by the Marketing Director
  Reports directly to the Marketing Director

In this role, you will be the central point of communication for six to nine clients, specializing in digital marketing. You will build confidence with the client that strategic solutions, project details, process steps and deliverables are well organized, communicated and managed. Additionally, you will ensure all correspondence, materials, presentations, and proposals seen by prospective and existing clients are error-free, of highest quality, relevant to the client’s business challenges, and reflective of af&co.’s approach.

Perks:

• Working with a fantastic, tight team of communications and marketing pros who are passionate about our industry and clients
• Medical, dental and vision insurance
• Business development bonus
• Paid vacation with additional comp time
• Work from home
• Partial reimbursement for cell phone and internet service
• Quarterly dining stipend to conduct industry research
• 401K retirement plan with profit sharing
• Pre-tax transit benefit
• The thrill of working with and experiencing our amazing clients, which often includes enjoying delicious food and beverages!

If interested please email Rose Guiliano, EA/Operations Coordinator, at rose@afandco.com. Salary is based on experience, accomplishments and skills. Finalists will be asked to share references. Please also include two to three examples of your recent related work as links to social media profiles, blogs or other digital content. Please note that candidates are also required to complete a timed writing test.

af&co. is proud to be an Equal Opportunity Employer.

af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in media relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results and results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

We’re Growing!

Here’s the scoop:
Job Title: Associate Account Manager
Department: Marketing / Media Relations
Reporting To: Account Manager(s) / Account Director(s)
FLSA Status: Full-time, Exempt

Requirements for position:

This position requires two to three years’ experience, with strong media relations and marketing expertise, complemented by sharp communication and leadership skills. Associate Account Managers are responsible for supporting account teams and achieving and maintaining client satisfaction. A passion for food, restaurants and the hospitality industry, as well as a desire to learn more about marketing, media relations and brand strategy, are key to success in this role.

af&co. Fundamentals:

We are looking for someone excited to share their media relations and marketing skills with our team and clients. The ideal candidate:

• Possesses a growing portfolio of secured local and national media coverage
• Has begun to develop excellent relationships with a long list of San Francisco Bay Area and national media, specifically those that cover hospitality, food and beverage
• Has experience managing social media accounts, including community management, content creation and advertising
• Is knowledgeable of Bay Area food, beverage, travel and lifestyle influencers
• Is detail-oriented, very creative, empathetic, resourceful, tenacious, strategic, an assertive goal-setter and excellent communicator
• Possesses a keen interest in and passion for food, restaurants, cocktails, travel, and the hospitality arts and culture in general
• Exhibits excellent writing skills, which can be applied creatively and effectively to anything from a press release or pitch to a case study or client newsletter
• Is a natural networker and team player with strong social skills who can juggle multiple projects with finesse
• Is a born story-teller with strong persuasion skills
• Fosters a fun, friendly, open, drama-free and efficient work environment
• Enjoys new business outreach
• Brings strategic rigor and a high quality of work to every account or project
• Is naturally friendly, courteous and attentive to client needs
• Is highly productive and efficient in time management
• Adaptable and responds quickly to internal and external communication
• Is naturally courteous, friendly and attentive to client needs
• Is highly productive and efficient manager of time and deadlines, both for self and colleagues
• Adapts easily, is flexible to change and responsive
• Is punctual, arrives on time and displays a positive attitude for and towards work, tasks, responsibilities, clients and co-workers
• Expertly uses Microsoft Office and Google Calendar, Docs, Sheets and Slides

In this role, you will be supporting six to nine clients, and be the central point of communication of those six to nine. You will build confidence with the client that strategic solutions, project details, process steps, billings and deliverables are well organized, communicated and managed. Additionally, you will ensure all correspondence, materials, presentations, proposals seen by prospective and existing clients are error-free, of highest quality, relevant to the client’s business challenges, and reflective of af&co.’s approach.

Media Relations Responsibilities:

A successful candidate will be able to:

• Develop and maintain strong relationships with traditional media
• Help lead the creation of creative media relations initiatives that drive relevance and revenue
• Secure earned media features, mentions and round-ups for clients on a regular basis
• Ideate, write, edit, and execute press kits, pitches and press releases that achieve goals for clients and agency
• Build and oversee the creation of targeted media lists for client pitches
• Manage editorial calendar and HARO opportunities for clients, including tracking deadlines, sharing opportunities with other account managers
• Measure ROI and utilize data to make informed strategic or tactical recommendations

Marketing Responsibilities:

A successful candidate will be able to:

• Help client’s integrated marketing communications planning, identifying objectives, strategies and tactics
• Manage content for digital platforms (social media, blog, website, e-newsletters, etc.) for af&co and its clients
• Directly manage client social media profiles, including, but not limited to, Facebook, Twitter, Instagram, Pinterest, and LinkedIn
• Manage influencer campaigns from start to finish
• Use Sprout Social and Klear or another influencer marketing platform
• Create and manage social media ad campaigns through Facebook Business Manager
• Manage client photo/video shoots
• Create and manage client email marketing campaigns
• Create reports and analyzes KPIs for each client
• Measure ROI and utilizes data to make informed strategic or tactical recommendations
• Collaborate with account teams on the planning and execution of events for af&co clients, with oversight by Managing Director
• Assist in overall digital brand strategy and messaging for all clients

Salary is based on experience, accomplishments and skills. Finalists will be asked to share references.

af&co. is proud to be an Equal Opportunity Employer.

af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in media relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results and results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

af&co.’s Summer Internship is a 10-week unpaid program beginning June 6, 2022, with a potential to extend into the fall. This is an immersive internship that provides real-world experience for students who are interested in the hospitality industry. Interns are part of the cloth that makes af&co. one of the top PR & Marketing agencies in the Bay Area. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results for our clients. During your time at af&co, you will have the opportunity to collaborate with our team and clients to achieve those results. This is a part-time position, up to 25 hours per week. San Francisco/Bay Area residence is a requirement for this position.

af&co. will be adopting a hybrid model of working in an office 1 day/ week. Intern must be available to go into the office on Monday’s.

Job Title: PR & Marketing Summer Intern
Department: Marketing / Public Relations
Reporting To: Account Manager(s) / Intern Manager
Pay and Hours: College credit, 20 hrs/week
Start Date: June 6, 2022
End Date: August 19, 2022

Requirements for position:

• Current college or graduate student
• Detail-oriented, creative, empathetic, resourceful, an excellent communicator
• Keen interest in and passion for food & beverage, restaurants, travel, hospitality
• Excellent written and communication skills
• Willingness to learn, grow and be part of the af&co. team
• Natural team player with strong social skills
• Independent and responsible – ability to manage deadlines and prioritize assignments
• Familiarity with the Bay Area food scene and media (preferred)

Duties & Responsibilities:

• Supports account managers with day-to-day account activities including but not limited to:
  • Demonstrating sincere interest in the clients’ products
  • Assist in preparing regular client meeting agendas, monthly activity reports, and coverage books
  • Scheduling, attending and participating in client meetings and events
  • Takes meeting notes and shares approved recap with the client team
  • Liaises with vendors, graphic designers and other strategic partners on behalf of client
  • Proactively supports timelines and action steps to drive successful program development
  • Performs background and industry research
  • Communicates in a clear and compelling manner in written, oral and presentation forms
  • Assists in the creation of creative marketing campaigns and initiatives (including coordination of supporting collateral, presentations, invitations, etc.)
  • Supports development and posting of social media content using Sprout Social
    • Utilizes tools such as canva for graphic creation
  • Begins to develop strong relationships with local social media influencers for potential partnerships
  • Stays up to date with social media news, F&B publications, and trends and shares knowledge and opportunities with the team
  • Dedicates efforts towards committing local journalists and writer’s contact information to memory
  • Manages round-ups for upcoming holidays and Bay Area events

Application process:

Interested? We’d love to know why. Send us a copy of your resume and a brief cover letter stating why you think you’d be a great fit for the role to: rose@afandco.com. Please include your schedule availability beginning June 6, 2022.

af&co., based in the heart of San Francisco, is a full-service integrated communications agency with a passion for the hospitality industry. Our clients include restaurants, hotels, food and beverage brands and special events. We specialize in media relations, influencer relations, marketing, social media and launch strategy, as well as concept development and operational consulting. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results and results for our clients. We work hard and we love what we do. Our approach for each client is fresh, direct, creative and stylish. We inspire people to love our clients as much as we do! For more information, please see our website at www.afandco.com.

af&co.’s Summer Internship is a 10-week paid program beginning June 6, 2022, with a potential to hire upon graduation. This is an immersive internship that provides real-world experience for students who are interested in the hospitality industry. Interns are part of the cloth that makes af&co. one of the top PR & Marketing agencies in the Bay Area. Our goals are to provide personalized and expert guidance, build brand awareness, and generate results for our clients. During your time at af&co, you will have the opportunity to collaborate with our team and clients to achieve those results. This is a part-time position, up to 25 hours per week. San Francisco/Bay Area residence is a requirement for this position.

af&co. will be adopting a hybrid model of working in an office 1 day/ week. Intern must be available to go into the office on Monday’s.

Job Title: PR & Marketing Summer Intern
Department: Marketing / Public Relations
Reporting To: Account Manager(s) / Intern Manager
Pay and Hours: $16.32/hr, 25 hrs/week
Start Date: June 6, 2022
End Date: August 19, 2022

Requirements for position:

• Current college or graduate student
• Detail-oriented, creative, empathetic, resourceful, an excellent communicator
• Keen interest in and passion for food & beverage, restaurants, travel, hospitality
• Excellent written and communication skills
• Willingness to learn, grow and be part of the af&co. team
• Natural team player with strong social skills
• Independent and responsible – ability to manage deadlines and prioritize assignments
• Familiarity with the Bay Area food scene and media (preferred)

Duties & Responsibilities:

• Supports account managers with day-to-day account activities including but not limited to:
  • Demonstrating sincere interest in the clients’ products
  • Assist in preparing regular client meeting agendas, monthly activity reports, and coverage books
  • Scheduling, attending and participating in client meetings and events
  • Takes meeting notes and shares approved recap with the client team
  • Liaises with vendors, graphic designers and other strategic partners on behalf of client
  • Proactively supports timelines and action steps to drive successful program development
  • Performs background and industry research
  • Communicates in a clear and compelling manner in written, oral and presentation forms
  • Assists in the creation of creative marketing campaigns and initiatives (including coordination of supporting collateral, presentations, invitations, etc.)
  • Supports development and posting of social media content using Sprout Social
    • Utilizes tools such as canva for graphic creation
  • Begins to develop strong relationships with local social media influencers for potential partnerships
  • Stays up to date with social media news, F&B publications, and trends and shares knowledge and opportunities with the team
  • Dedicates efforts towards committing local journalists and writer’s contact information to memory
  • Manages round-ups for upcoming holidays and Bay Area events

Application process:

Interested? We’d love to know why. Send us a copy of your resume and a brief cover letter stating why you think you’d be a great fit for the role to: rose@afandco.com. Please include your schedule availability beginning June 6, 2022.