Welcome to AFCO’s Newest Associate Account Manager – Kelsey Perry | AF and Co

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Welcome to AFCO’s Newest Associate Account Manager – Kelsey Perry

Kelsey’s passion for food and cooking emerged from an early age when she first saw Julia Child flip an omelet on The French Chef. From family gatherings to Saturday mornings trying to perfect Bisquik pancakes, Kelsey’s appetite grew into an insatiable curiosity to conquer classic cooking techniques. Digesting cookbooks and food media quickly became her favorite hobby, leading her to pursue a career in the hospitality industry. Kelsey quickly learned about restaurant operations, immerging herself in the industry from working in the kitchen on the line to working behind the bar shaking up cocktails. With a Bachelor’s of Science in Recreation Parks & Tourism Administration, Kelsey jump started her professional career in the non-profit sector working for a Private Business Improvement District, coordinating free Summer concert series, farmer’s markets, restaurant weeks, and weekend food festivals. Kelsey’s fervor for cuisine and the city life lead her to Los Angeles, where she represented Los Angeles-based restaurant groups and chefs continuing to expand her understanding of public relations and communications in the hospitality industry. After three years in Southern California, the Sacramento native found her way back to Northern California to pursue her love of food and cooking in San Francisco.

Kelsey’s professional background spans public relations and special event planning, with extensive knowledge in marketing communications including advertising campaigns, cooperative marketing programs, organizational branding, campaign launches, slicing, dicing, and chopping. You can find her her spending her weekends writing new recipes, running in the marina, scavenging antique markets for vintage cookware, and visiting friends and family all along the California coast.

 

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