PARK CAFE GROUP (Multiple Locations)
The Park Cafe Group includes four casual neighborhood cafes (Dolores Park Cafe, Precita Park Cafe, Duboce Park Cafe, and Paradise Park Cafe) that feature sustainable fare and a menu where everything is made from scratch. The restaurant group brought on af&co. for sustaining marketing and PR efforts for their cafes, as well as the launch of Paradise Park Cafe and to coordinate a party to celebrate the 20th anniversary of Dolores Park Cafe. Through targeted tactics, we launched Paradise Park Cafe with a bang by hosting a media preview, working closely with the local chamber, and donating the proceeds from opening day to the East Bay College Fund. A month after the launch of the new cafe, we celebrated the 20th anniversary of Dolores Park Cafe with a huge, headline-nabbing party.
- Public Relations
- Social Media