What We Do
Heads in Beds, Butts in Seats
How We Achieve Success
The diversity of our expertise far outweighs the traditional agency model, and we reduce risk through holistic insights and bright ideas. Our combination of creative and strategic consulting, marketing, and public relations, along with a pure hospitality and lifestyle focus, makes us unique in the industry. Our team spends all day, every day (and sometimes all night!) immersed in cutting-edge hospitality. We identify lifestyle trends and relentlessly research what guests and consumers want. We’ve worked with the industry’s brightest stars and are in awe of their creativity. We make their vision tangible and communicate it to the world. Our vast experience informs our planning, helps our clients avoid potential pitfalls, and positions them to reap the rewards of this industry we love so much.
Marketing
We raise awareness for hospitality brands through launch and relaunch strategies, promotions and partnerships, social media, content development, and email marketing. Working hand-in-hand with our PR team, our holistic approach keeps our clients top of mind.
Public relations
Our public relations expertise includes strategic planning, press kit development, media relations and outreach, media tours, media interviews, broadcast segments, awards submissions and organizing FAM trips. We leverage creative pitching and deep relationships with local, regional and national media to generate results.
Influencer Relations
We bring in quality social media influencers who move the needle for hospitality businesses, negotiating deliverables for our clients. Through our vetting process, we carefully select influencers to ensure brand fit and generate results. And, we work with influencers to create content that clients can leverage on their own marketing channels, too.
Event Strategy
From ribbon cutting ceremonies to restaurant weeks to anniversary celebrations, we know how to throw a party. Our team handles timelines, invitations, sponsorships, and marketing and PR to spread the word.
Creative Services by Carbonate
Carbonate is a coast-to-coast creative agency that builds, reinvigorates, and grows brands and hospitality concepts. Specializing in food, beverage, restaurants, hotels & hospitality tech/B2B, Carbonate’s services include brand strategy, identity development, trend insights and applications, design, and integrated brand communications.
Social Media Management
We develop strategic campaigns, monitor trends, create buzzworthy content, and drive audience engagement through organic and paid social media. We build community for our clients directly with their audiences, collaborate with partners, and generate awareness through consistency.